Rochester Main Street Downtown Rochester, NH

Our Work

Ongoing initiatives

Beyond the projects here, we're always exploring new ideas - upgrades to the Central Square stage, more flower pots, a percussion wall, more Edison string lights, and a lighted fountain in the Cocheco River. Our progress is limited only by the support we receive.

A high school graduate in a red cap and gown, recipient of the Downtown Scholarship

Downtown Scholarship

Supporting local students who invest in our community.

Colorfully painted Bigfoot cutouts displayed on a downtown wall for the scavenger hunt

Bigfoot Scavenger Hunt

The summer-long family hunt that made downtown famous for cryptids.

A small rubber duck hidden on a downtown bench during a mini-scavenger hunt

Mini-Scavenger Hunts

Smaller seasonal hunts that give families a reason to explore downtown.

A volunteer tending the flower plantings in Central Square

Central Square

Continuous improvements to the heart of downtown, including stage upgrades.

A sponsored flower barrel blooming with petunias on Main Street

Downtown Planters

Flower barrels and plantings that keep Main Street blooming spring through fall.

Volunteers spreading fresh mulch in the planting beds along the Cocheco Riverwalk

Riverwalk Planting Beds

Pollinator and ornamental beds along the Cocheco Riverwalk, maintained with the Lilac City Gardeners.

A volunteer assembling a bright blue bistro table and chairs downtown

Downtown Seating

Benches and bistro tables that make downtown a place to linger.

A dog waste station stocked with free pickup bags

Dog Waste Stations

Keeping sidewalks clean and pet owners equipped.

Santa Claus greeting shoppers inside a downtown comic book store

Santa Series

The holiday event lineup: Shop Small Saturday, Elf Off The Shelf, and more.

Volunteers sweeping and mulching a downtown sidewalk during a clean-up

Clean-ups

Rochester Cares and volunteer litter sweeps throughout the year.

A scarecrow decoration mounted on a downtown lamp post

Halloween Decorations

Seasonal décor that makes October downtown an event of its own.

A framed student drawing of downtown Rochester presented for the Student Art Walk

Student Art Walk

Showcasing student artwork in downtown windows and public spaces.

A classic hanging storefront sign at a downtown Rochester business

Sign & Facade Grant

Matching funds for storefront improvements.

A historic downtown Rochester building and its clock tower at sunset

Richard Southard Historic Preservation Grant

Funding for preserving downtown's historic fabric.

When neighbors pitch in, our impact multiplies

Every initiative on this page is powered by volunteers, sponsors, and donors.